Web Design
Insist on SEO Web Design
Why should you spend money on purchasing a budget website and then spend much more money later on trying to optimise the website for search engines? Most web design firms only deal with the aesthetics and leave out the SEO for SEO companies. The result is a well designed but poorly structured and poorly ranked website that nobody visits or knows about. Subsequently if you consult an SEO consultant, you will be told that the entire website needs to be restructured for search engines. So why not have it done right from the beginning? Save hundreds to thousands of dollars from a complete overhaul of the whole website by insisting on SEO Web Design right from the start.
Proper website Design Architecture
Your website is a collection of files and folders just like your computers hard drive. You build a website pretty much the same way you save a picture to your computer. We make sure your "important pages" can be seen by search engines. Not only will this help the interior pages of your website have a better presence on search engines, but it helps the website visitor remember the page they visited last.
Page Titles and Meta Tags
The next step of our SEO web design process is creating informative page titles and meta descriptions for your website. Your page title helps a search engine determine what the content you present on the page is about. If your page title says apples, but your page content says oranges search engines may not deem your page on topic and reduce your relevancy.
Content
Content is one of the most important factor of a web page. There have been many discussions about the subject, but the main idea is to convey your message to the web visitor in a manner they can understand. Content should be written in a manner that catches the attention of your web visitor and subtly persuades them to contact you. Try being unique, and definitely don't copy content. Duplicate content is a web ranking killer. Search Engines have almost perfected their tracking of duplicate content.
Internal Linking
Search engines use an application called "spider" that crawls the internet for websites. Google pays a lot of attention to your links. A common practice of having your pages found is the link to other pages of your website that reference the same subject. What you accomplish is passing the flow of "link juice" evenly across y our website.
